Social Media Marketing – is not a stand-alone science, but a large part of the company content plan. Nowadays, marketers are able to support sales in an unprecedented way by targeting each part of the funnel with unique, stage-specific types of content that help qualify, nurture, and convert leads into paying customers. In this situation, a funnel comes to the rescue!
We hope that our content marketing funnel guide will be a stepping stone for your own strategy, and we’d love to hear your thoughts on how you use different types of content for different funnel stages in the comments section below.
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